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Deliver what it says on your tin
By phillipkp
I was looking for inspiration. I have been running public speaking programmes for many years and wondered if I was missing a trick. Perhaps I could still learn from others in the business. So I turned to a book written by a highly-acclaimed ‘expert’, only to be disappointed.
My expectations …read more
Source: PKP Communicators WordPress.com
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Who wrote that letter for you, then?
By phillipkp
Standard letters. They undermine customer relationships, undo the best PR, lose customers, conflict with a company’s marketing efforts.
I have no objection to the use of standard letters, only to the letters themselves. Because they are seldom written by copywriters. In fact, they frequently read like the scribblings of backroom workers …read more
Source: PKP Communicators WordPress.com
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The Naive Customer
By phillipkp
I believe people.
That makes me a sucker for sales pitches and confidence tricksters, many of whom infest the internet.
I am also an early adopter. When something new comes along, I’ll take it up. And when I come across a good deal, I want it NOW.
Such tendencies have repeatedly got me …read more
Source: PKP Communicators WordPress.com
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Is there a sub-text?
By phillipkp
Elsewhere, someone has written a blog on the following quote from George Bernard Shaw: “The single biggest problem in communication is the illusion that it has taken place.” I am in the middle of such an example myself.
I wrote in a Facebook forum asking for help with a problem …read more
Source: PKP Communicators WordPress.com
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Don’t rely on facts alone
By phillipkp
In an article on Influencing, I read this: “With rational persuasion, you persuade others with solid facts, clear explanations, and logical arguments.”
It reminded me of my early days in selling classified advertising. It was at a time when that branch of advertising was still rather primitive, even though job advertising …read more
Source: PKP Communicators WordPress.com
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With nothing to read
By phillipkp
Going up to London for a course, on Sunday, my iPhone search indicated a Victoria train at 8:37 a.m. My wife dropped me off at the station early — 8:28, but when I arrived at the platform I saw that the next Victoria train would be at 8:49!
A 20 minute …read more
Source: Phillip KP WordPress.com
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Introduction
Preparing a speech or presentation? This Website carries original articles and blogs on those and related subjects, and could help your preparation.
By all means borrow, but please acknowledge the source.
Who am I? My name is Phillip Khan-Panni, former World No.2 in Public Speaking, Inaugural UK Business Speaker of the Year, co-founder of The Professional Speaking Association and author of 7 books on communication skills.
If you’d like to subscribe to my Newsletter, please click here. I’ll send you my ebook, The Voice of Leadership. With compliments.
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The Vulture Culture
Imagine this scenario. You go down the High Street and pop into a shop to buy a pair of shoes. You try on several pairs, choose one, and take it to the counter to pay.
“How would you like to pay?”
“Credit card.”
“That will be £49.99 plus £2 for using the credit …read more
Source: Phillip KP WordPress.com
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How important are your qualifications?
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Ed Milliband: Could do better
The Opposition Leader’s speech to the Trades Union Congress was certain to fail. It revealed him as a work-in-progress, rather than a well rounded leader. The evidence is in the text as well as in his delivery.
It was a typical example of a speech put together without a …read more
Source: PKP Communicators WordPress.com
